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七彩云南庆沣祥®2025年春季品牌焕新大会圆满落幕,以“真”为舟,焕新出发!_<br /> <b>Warning</b>: Use of undefined constant sitename - assumed 'sitename' (this will throw an Error in a future version of PHP) in <b>D:mlzgxwedatatmpdt_temptext1.php</b> on line <b>20</b><br /> 魅力城市资讯网
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七彩云南庆沣祥®2025年春季品牌焕新大会圆满落幕,以“真”为舟,焕新出发!

4月17日以【百家齐茗 焕新出发】为主题的【七彩云南庆沣祥&reg;2025年春季焕新大会暨新品发布会】在昆明古滇皇冠假日酒店盛大召开,全国各地近500余位经销商与茶界领导、…

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 4月17日以【百家齐茗 焕新出发】为主题的【七彩云南庆沣祥®2025年春季焕新大会暨新品发布会】在昆明古滇皇冠假日酒店盛大召开,全国各地近500余位经销商与茶界领导、茶文化学者、行业专家及媒体代表共聚一堂,见证品牌从视觉形象到产品内核、从服务体系到文化体验的全面焕新,共鉴2025年春茶新品,共赴一场关于传承与创新的茶界盛宴。

 

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 本次大会特别邀请了中国茶叶流通协会副会长姚静波女士、云南省茶叶流通协会创会会长 陈勋儒先生、十余位行业专家、数家重磅品牌年度合作伙伴出席本次会议,分享最新最全的茶行业趋势和营销干货,整场活动精彩纷呈,让七彩家人们收获满满。

立足云南,面向世界

打造云茶新名片

 

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 中国茶叶流通协会副会长姚静波女士在大会上发言“市场在变化,消费者的饮茶习惯也在发生变化,企业的【讲真】初心不变,产品品质不变,紧跟用户需求进行不断优化,是企业也是整个茶行业需要的精神和态度”;

 

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 推进云茶产业升级,推动云茶高质量发展需要每一个云南茶企、每一位茶产业从业者的共同努力,七彩云南庆沣祥®茶业作为云南省茶叶龙头企业,在这方面身体力行,以企业的雄厚实力和不断创新进取的态度,积极探索云茶产业的新模式,力求打造闻名世界的云茶新名片!

品牌焕“新”, VI、SI全新升级

更民族、更时尚、更云南的新表达

 

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 “变则通,通则久”,本次大会最受瞩目的莫过于品牌VI(视觉识别系统)与SI(空间识别系统)的全面升级。

 

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 在VI设计上,七彩云南茶®全新logo,汲取云南省博物馆藏品矾红龙纹高足盖碗、古滇国长脊短檐建筑、古滇青铜牛尊等灵感,将云南独特的纹样、民族图腾与现代极简线条融合,将茶文化延续,致敬滇人对于云南文化、民族文化的传承,融合成为一个更具辨识度的超级符号!

 

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 七彩云南庆沣祥®作为行业知名品牌,至今已经走过第19个年头,一直以来以优质、创新、健康的茶品赢得了千万消费者的信任与喜爱,近年来面向茶行业新兴消费群体,茶品也在不断推陈出新,2025年七彩云南庆沣祥®春季新品包装立足于云南多样性文化根基,注入当代美学基因,开启茶香新篇章。

在茶品设计上兼顾不同消费人群需求,七彩云南茶®2025年重磅推出超级“T型罐”、多口味袋泡茶等,时尚便携、方便冲泡,轻量化、小体积包装,让茶友随时随地畅享云南好茶;

庆沣祥®2025年新品延续之前经典包装,2025年为茶友们带来9大名山正山春古,2款传世典藏,精选名山,血统纯正,全程可溯源,满足老茶客收藏、进阶的需求,与茶友们共品春日山野之韵;

 

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 在一饱眼福的新品秀结束后,2025年新品品鉴分享隆重开沏,为了给家人们更好的品茶体验,品鉴全程由行业专家带领,家人们在品鉴过程中可以随时和专家交流分享,更深入的了解新品的产地、工艺、口感等,经过深度品鉴经销商对新品赞不绝口,表示对2025年的销售充满了更多期待和信心!

古滇家宴,家人欢聚

品云南美食,共赴新未来

 

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 在轻松愉快的品鉴环节结束后,夜幕也悄悄降临,在对本年度优秀经销商进行表彰后,精彩纷呈的“七彩家宴”盛大开席,在一声声云南民族特色的祝酒词与祝酒歌中,晚宴气氛达到高潮;

 

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 七彩茶人们相聚于七彩家宴,品味地道云南美食,在欢歌热舞中,领略了云南少数民族风情,

这是一次七彩家人们的久别重逢,也是一次对七彩云南庆沣祥®的全新认识,在一片欢声笑中【七彩云南庆沣祥®2025年春季焕新大会暨新品发布会】圆满落幕!

 

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 2025年是七彩云南庆沣祥®顺时而变,积极拥抱市场变化的一年,品牌焕新不是要颠覆传统,而是让千年茶文化以更符合当代人需要的方式重获新生,未来七彩云南庆沣祥®将继续坚持“真心、真树、真好茶”的理念,以“真”为舟,以“新”为帆,敬畏自然,坚守初心,用心打造每一款好茶,让云南茶走向世界,让世界爱上云南茶!

 


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